I thought the idea of the boxes were brilliant at first, but on the down side it was a bit too simple for my liking as it don't seem salable to me (but i was wrong) especially hand crafted which can be hard to sell. But after discussing with the group the can be used as both gift and Christmas present, so i thought it just might work. But to make sure, i went and done a little research on gifts shop, card shop and also asked family members about the idea. By using this type of method it allows the group and i to analyse the founding to see if the idea is doable (plus the time limits for this project was very short). If we had a longer period of time, i think we could have improved on a lot of things.
Survey Monkey Results:
From the information we collected, we found that 70% of our customers would be female and the people they would buy it for - mother, father and friends were the highest in the questionnaire. We even found out that most of the customers would prefer chocolates than sweets, which was actually right because they were the one to be sold the fastest, properly because of the wonderful packaging and design lol. We also feedback about the colours of the boxes and most people would the traditional Christmas colours such as red, green, white, gold and silver. This type of market research actually became very handy as it allows survey to be sent out quick and easy without any fuss.
The down side toward this project was the amount of people in the group and the location, there was far too many of us doing the same 'jobs' like designing the slips. So things became complicated and inaccurate. But in the end we all managed to get something done or to help. So i think, this wasn't much of a down fall.....
HEY we all had fun anyway which was the most important
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